McCall Hamilton is a lobbying firm based in Lansing, Michigan driven by their desire to make policy change that contributes toward a brighter future for our state. With their 2022 rebrand, their firm was named after advocacy pioneer, Eva McCall Hamilton.
The icon is designed to mimic an “MH” monogram. As a female-owned business, I wanted to craft a brand that had subtle tones of elegance and femininity while still feeling corporate and professional.
Role: Graphic design & art direction
Creative direction: Jen Estill,
Redhead Creative Consultancy
Copywriting: Allison Raeck, Redhead Creative Consultancy
Photography: Tom Gennara
Gold Addy Award